Digital Marketing Executive - Hybrid
Description✓Digital Marketing Executive – Hybrid
✓Location: Hybrid/Leicester UK
✓Salary: £26,000 - £34,000 per annum, DOE
✓Contract: Fixed Term for 12 months
✓Why do we want you?
✓You are an experienced Digital Marketer with experience in digital marketing campaigns including social media
✓We are Wilmington plc
✓Wilmington plc is a portfolio made up of specialist brands providing custom solutions to customers across the globe from over 10 different offices.
✓We provide a wide range of products including specialist information and data, and high-quality training and education, to help professionals manage Governance, Risk & Compliance [GRC] and Regulatory Compliance challenges.
✓Find out more about our core purpose and how we help our customers do the right business in the right way.
✓Our two divisions, Information & Data and Training & Education, are underpinned by the work of experts in their field, including data and technology specialists and highly skilled practitioners who deliver our training and education solutions.
✓Our ambition is to have the best people work with us at Wilmington, delivering their best work because we care about them, include them and empower them
✓We will support you, develop you and recognise you.
✓Mercia Group is one of the leading providers of training and support services to the UK accountancy profession, working with over 8000 firms nationwide and they are part of the Wilmington T&E division.
✓As our Digital Marketing Executive, you will:
✓* Oversee, develop, plan and implement digital marketing campaigns across multiple channels [social, paid advertising, email]
✓* Create and contribute to the project plans and strategy?
✓* Work with colleagues and utilise tools like Google Suite, Social Media platforms, Marketo [email] and Salesforce to optimise campaigns to deliver the highest possible ROI
✓* Communicate with a variety of different stakeholders across the business on channel activity and reporting back on both campaign performances
✓* Use insights to help us to build personalised communications with clients
✓* Work closely with both the marketing and sales team to ensure that marketing activity is lead-generation activity
✓* Oversee the management of Mercia Group’s social media accounts
✓* Introduce paid social media activity to achieve goals and objectives, around follower growth, engagement, and lead generation
✓* Work with internal stakeholders and subject matter experts to grow both the Mercia Social Media channels but also those of our experts
✓* Support the Sales and Marketing Team with Social Media activity that assists with lead-generation activity
✓Expectations:
✓* Is passionate about marketing
✓* Loves to learn – both knowledge and skills
✓* Is a creative question-asker and a solution-finder
✓* Can work in a fast-paced, fun, and progressive environment
✓* Enjoys a challenge – we work hard, and it can be a steep learning curve
✓* Has a creative and customer-focused approach
✓* Has an excellent eye for detail
✓* Has the ability to work independently and as part of a team
✓The skills required:
✓Essential
✓* Experience of working within a marketing position, such as a digital marketing executive or channel management role
✓* A strong understanding of all digital marketing channels such as email, SEO, PPC, but specifically social media ideally in a B2B setting
✓* Creative writing skills?
✓* Exceptional communication skills [both verbal and written skills]
✓Desirable
✓* A professional marketing qualification [CIM/IDM] would be advantageous but is not essential
✓* Experience in a marketing role in accountancy or a similar industry would be ideal
✓* Previous experience with CRM systems ideally Salesforce and/or Marketing Automation Platforms such as Marketo would be advantageous
✓* Previous experience with paid social media activity would be an advantage
✓If you feel you have the necessary skills and experience to be successful in this role, click on “APPLY” today, forwarding an up-to-date copy of your CV for consideration in the first instance Show more →
✓Location: Hybrid/Leicester UK
✓Salary: £26,000 - £34,000 per annum, DOE
✓Contract: Fixed Term for 12 months
✓Why do we want you?
✓You are an experienced Digital Marketer with experience in digital marketing campaigns including social media
✓We are Wilmington plc
✓Wilmington plc is a portfolio made up of specialist brands providing custom solutions to customers across the globe from over 10 different offices.
✓We provide a wide range of products including specialist information and data, and high-quality training and education, to help professionals manage Governance, Risk & Compliance [GRC] and Regulatory Compliance challenges.
✓Find out more about our core purpose and how we help our customers do the right business in the right way.
✓Our two divisions, Information & Data and Training & Education, are underpinned by the work of experts in their field, including data and technology specialists and highly skilled practitioners who deliver our training and education solutions.
✓Our ambition is to have the best people work with us at Wilmington, delivering their best work because we care about them, include them and empower them
✓We will support you, develop you and recognise you.
✓Mercia Group is one of the leading providers of training and support services to the UK accountancy profession, working with over 8000 firms nationwide and they are part of the Wilmington T&E division.
✓As our Digital Marketing Executive, you will:
✓* Oversee, develop, plan and implement digital marketing campaigns across multiple channels [social, paid advertising, email]
✓* Create and contribute to the project plans and strategy?
✓* Work with colleagues and utilise tools like Google Suite, Social Media platforms, Marketo [email] and Salesforce to optimise campaigns to deliver the highest possible ROI
✓* Communicate with a variety of different stakeholders across the business on channel activity and reporting back on both campaign performances
✓* Use insights to help us to build personalised communications with clients
✓* Work closely with both the marketing and sales team to ensure that marketing activity is lead-generation activity
✓* Oversee the management of Mercia Group’s social media accounts
✓* Introduce paid social media activity to achieve goals and objectives, around follower growth, engagement, and lead generation
✓* Work with internal stakeholders and subject matter experts to grow both the Mercia Social Media channels but also those of our experts
✓* Support the Sales and Marketing Team with Social Media activity that assists with lead-generation activity
✓Expectations:
✓* Is passionate about marketing
✓* Loves to learn – both knowledge and skills
✓* Is a creative question-asker and a solution-finder
✓* Can work in a fast-paced, fun, and progressive environment
✓* Enjoys a challenge – we work hard, and it can be a steep learning curve
✓* Has a creative and customer-focused approach
✓* Has an excellent eye for detail
✓* Has the ability to work independently and as part of a team
✓The skills required:
✓Essential
✓* Experience of working within a marketing position, such as a digital marketing executive or channel management role
✓* A strong understanding of all digital marketing channels such as email, SEO, PPC, but specifically social media ideally in a B2B setting
✓* Creative writing skills?
✓* Exceptional communication skills [both verbal and written skills]
✓Desirable
✓* A professional marketing qualification [CIM/IDM] would be advantageous but is not essential
✓* Experience in a marketing role in accountancy or a similar industry would be ideal
✓* Previous experience with CRM systems ideally Salesforce and/or Marketing Automation Platforms such as Marketo would be advantageous
✓* Previous experience with paid social media activity would be an advantage
✓If you feel you have the necessary skills and experience to be successful in this role, click on “APPLY” today, forwarding an up-to-date copy of your CV for consideration in the first instance Show more →